RIGA, Feb 16 (LETA) – The video department of Latvian national information agency LETA has started filming and production of 360-degree videos, LETA marketing head Inese Sala reported.
LETA Video new technology is used to produce versatile video contents – everyday news events, presentations and commercials.
As there is more and more demand for video contents, 360-degree video offers a new opportunity for users to view objects and events with an increased sense of presence.
"People crave to see and experience more and more. Earlier spectators were able to see just the view that the camera was pointing at, but the 360-degree video leaves nothing behind the scene," said LETA Video head Romands Sklenniks.
The 360-degree video can be broadly used in different industries, especially music, tourism, entertainment, sports, real estate management, hotels business, live broadcasts, presentations of products and commercials. Also such sites as Facebook, Youtube and Twitter already support such format videos.
LETA Video is a group of producers of national information agency LETA, ensuring a broad range of video services – media contents, commercials and presentation videos, live broadcasts.
LETA Video marked its tenth anniversary on February 13, and during these years it has become a pioneer by introducing several new services in Latvia. In 2007 LETA Video started work as the producer of the first Latvian online news channel TV24, and were among the first ones to offer live broadcasts. LETA is an innovator in different news contents formats, for example, making live video releases, and since 2015 providing regular live broadcasts from different events on LETA internet website.